What it is
Scheduled Reports allow you to automatically send ranking data via email to clients, stakeholders, or team members.
Instead of manually exporting reports, Keyword.com can generate and deliver them on a recurring schedule.
You can send:
PDF reports
CSV exports
Reports are generated automatically based on your selected projects and settings.
Why it matters
Scheduled Reports allow you to:
Automate client reporting
Maintain consistent weekly communication
Reduce manual work
Deliver branded reports
Scale reporting across multiple clients
For agencies, this is essential for recurring SEO retainers.
Where to find scheduled reports
You can access scheduled reports for your current project or across your entire account.
Reports for your current project
Click Scheduled reports under SERP Tracker in the left sidebar.
This page shows scheduled reports that include the project you currently have selected. A report listed here may also include other projects.
Reports across all projects
Click your profile avatar in the top-right corner.
Select Scheduled reports under Data.
This opens the account-wide list of scheduled reports across all your projects.
How scheduled reports work
Each Scheduled Report appears as one entry in the Scheduled reports list, even when it includes multiple projects.
The entry contains the report’s:
Name and format
Recipients
Projects
Frequency and next scheduled delivery
Last sent date
Status
A Scheduled Report:
Pulls data from selected Projects and Groups
Uses your current column configuration
Applies your branding settings
Sends the report via email at your chosen frequency
Each selected project becomes an attachment in the email. Everyone listed as a recipient receives the same grouped email.
Reports reflect the project structure and settings at the time they are generated.
Creating a scheduled report
To create a report:
Open Scheduled reports from the project sidebar or your profile menu.
Click + Create report.
Enter a Report name, or leave it blank to use an automatic name based on the schedule.
Enter the recipient email addresses. Separate addresses with a comma, space, or new line.
Select the Projects or Groups to include under Projects in this report.
Choose Daily, Weekly, Monthly, or Custom and configure the schedule. Weekly schedules can include multiple weekdays. Monthly schedules can include the last day of the month.
Select the format: PDF or CSV.
Click Create report.
Selecting projects & groups
You can:
Select multiple Projects
Include Group-level data
Send one combined email
This allows you to:
Send one client-specific email
Segment reporting per client
You can add or remove projects from an existing report without deleting and recreating it.
Choosing report format
Best for:
Executive reporting
Client-facing summaries
Branded SEO reports
PDF reports reflect:
Columns selected for PDF reports in Settings → Table
Current ranking data
Project configuration
Branding settings
CSV
Best for:
Internal analysis
Data teams
Spreadsheet reporting
Raw data access
CSV exports include:
All visible columns
Current ranking data
Customizing the email message
You can create a custom email message that is sent alongside the report.
Features:
Supports HTML formatting
Can include branded styling
Applies to all scheduled reports
10,000 character limit
To customize your emails:
Open the account-wide Scheduled reports page from your profile menu.
Click Email settings at the top-right of the page.
Update your email details and click Save.
This allows you to:
Include summaries
Add context
Provide commentary
Maintain brand voice
Note: The same email template applies to all scheduled reports.
Frequency & timing
Scheduled Reports support these schedule options:
Daily
Weekly
Monthly, including the last day of the month
Custom
Weekly schedules let you select one or more weekdays. The report is sent on each selected day every week.
Once a report is active, Keyword.com sends it automatically according to its configured schedule.
How column settings affect scheduled reports
⚠️ Important:
Scheduled Reports mirror your column configuration.
To control what appears in reports:
Go to Settings → Table.
Find Ranking Table Columns.
Choose the columns you want visible in the ranking table.
Use Show in PDF to choose the columns included in PDF reports.
Use Show in Shared to choose the columns included in shared reports (ViewKeys).
These settings control the columns used in ranking tables, PDF reports, CSV exports, and ViewKeys.
If you change columns later, future scheduled reports will reflect the updated configuration.
How branding applies
Scheduled Reports use your ViewKey branding settings.
This means:
Company name
Logo
Company description
White-label domain configuration
All apply automatically to PDF reports.
For domain and advanced branding options, see White-Label Domains & Custom CNAME Setup.
Editing or managing scheduled reports
Each recurring report is displayed as a single entry in the Scheduled reports list, even when it includes multiple projects.
Use the project sidebar to manage reports that include your current project. Use Profile avatar → Scheduled reports to manage reports across all projects.
Edit a report
You can edit an existing report without deleting and recreating it.
Find the report you want to update.
Click the three-dot menu at the right end of its row.
Select Edit report.
Update the report details.
Save your changes.
You can update:
Report name
Recipients
Schedule
Format
Included projects
To change the email message used by all scheduled reports, use Email settings.
Other report actions
The report’s three-dot menu also lets you:
View history: Review previous deliveries.
Send now: Send the report without waiting for its next scheduled delivery.
Pause: Stop recurring delivery for an active report.
Resume: Restart recurring delivery for a paused report.
Duplicate: Create a copy of the report.
Delete: Remove the report.
Checking report status and delivery history
Status badges in the Scheduled reports list help you identify reports that have not been sent, are healthy, are paused, or need attention.
The Last sent column shows the most recent delivery date. The Frequency column shows the schedule and next planned delivery.
To review delivery history:
Find the report.
Click its three-dot menu.
Select View history.
Use the delivery history to check what was sent and identify deliveries that need attention.
Use the All reports and Paused tabs to switch between the report lists. You can also search by report name, recipient, or project.
Best practices
Finalize table column settings before activating automation.
Create a report paused if you want to review its setup before scheduled delivery begins.
Use Send now to check a report before relying on its recurring schedule.
Keep PDF reports concise for executive clients.
Use HTML email formatting sparingly and professionally.
Review branding settings before sending client-facing reports.
Check status badges and delivery history when a report needs attention.
Use the account-wide Scheduled reports page when reviewing reporting across multiple projects.
When to use scheduled reports
Use Scheduled Reports when you want:
Automated weekly client updates
Executive reporting without dashboard access
Consistent communication
Scalable agency workflows