What it is
The AI Visibility Overview page gives you a high-level performance summary across all tracked search terms.
It aggregates data across:
AI engines
Topics
Tags
Queries
Timeframes
This is your command center for monitoring brand visibility in AI-generated search.
Why it matters
AI search results vary by:
Model
Time
Topic
Query phrasing
The Overview page helps you:
Track trends over time
Compare performance across engines
Identify competitive shifts
Spot volatility
Measure overall brand strength
Instead of analyzing individual search terms, this page shows the macro picture.
Filters & controls
At the top of the page, you can refine what data is shown.
Filter by:
AI Engine: View performance across all engines or isolate one (e.g. Gemini, ChatGPT, Perplexity).
Topic: Focus on a specific topic group.
Tags: Filter by custom term tags.
Queries: Narrow down to specific tracked search terms.
Time & aggregation controls
You can also adjust:
Timeframe: 24h, 7d, 30d, 3m, 1y
Aggregation: Hourly, Daily, Weekly, Monthly
Metric type: Average, Latest
These settings control how metrics are calculated and displayed.
You can expand Current Filters to see exactly what dataset you are viewing.
Summary metric cards
At the top of the page, you’ll see your core performance metrics based on the selected filters.
The main metrics include: Visibility, Sentiment, Position, Mentions, Detection rate, Citations and Top 3.
These reflect aggregated performance across the selected timeframe and filters.
Metric definitions and formulas are explained in: AI Visibility metrics explained (formulas & interpretation)
Brand performance over time
This chart shows how your brand’s performance changes over time.
You can toggle between metrics: Visibility, Sentiment, Position, Mentions, Detection rate, Citations and Top 3.
The chart includes:
Your brand
Top 6 competitors (based on selected metric)
Use this to identify:
Trend shifts
Competitive overtakes
Volatility
Sustained improvements
Topic performance
The Topic Performance chart shows how your brand performs across different topic groups.
For each topic, you can view: Visibility, Sentiment, Position, Mentions, Detection rate, Citations and Top 3.
This helps you identify:
Strong topic dominance
Weak coverage areas
Content or positioning gaps
AI engine performance
The AI Engine Performance chart compares how your brand performs across models.
For each AI engine, you can view: Visibility, Sentiment, Position, Mentions, Detection rate, Citations and Top 3.
This helps you understand:
Engine-specific bias
Differences between web-grounded vs training-based responses
Where your brand performs best
Where improvements are needed
Share of voice (mentions)
This chart shows how often your brand appears relative to competitors based on total mentions.
It includes: Your brand and Top 6 competitors.
This metric reflects narrative presence, how much your brand is discussed compared to others.
Share of citations
This chart shows how often your brand is cited relative to competitors.
It includes: Your brand and Top 6 competitors.
This reflects authority presence, how often your brand is associated with referenced or source-backed content.
How to use the overview page strategically
Use this page to:
Monitor overall brand momentum
Compare engine performance
Identify topic weaknesses
Spot competitor gains
Validate impact after content or PR campaigns
When you notice significant shifts, drill down into:
The Search terms table
The Search term detailed view
Competitors tab
Citations tab
The Overview page shows what changed.
The detailed views show why.